LIXIL, through its GROHE brand, is proud to support the World Architecture Festival for the 15th consecutive year with the stunning GROHE Pavilion and on the digital GROHE X platform
New Delhi, January 24, 2023: LIXIL, maker of pioneering water and housing products, through its GROHE power brand is pleased to support the World Architecture Festival 2022 (WAF) and celebrate industry excellence in Lisbon, Portugal. The WAF is the largest global gathering and celebration of the industry’s leading architects and designers (A&D), thought leadership and prestigious awards.
This year’s festival theme ‘Together’ marks the first in-person WAF after a three-year hiatus. The global A&D community is reconnecting with each other and also considering how architecture is responding to the renewal of collective life post-pandemic and in the light of commitments to combatting climate change. This year’s festival attracted over 1,500 attendees and over 800 entries for the WAF and INSIDE awards. Out of the 43 category winners, 15 were from Asia and Australasia, led by China (6), Australia (6), India (1), and New Zealand (1).
GROHE has supported WAF since the inception of the festival in 2008. As a founding partner, GROHE, a leading global brand for complete bathroom solutions and kitchen fittings, represents the unique role water plays for the design discipline, and helps shape innovative architectural visions and solutions around the element of water. The online GROHE X platform will also dive deeper into the exquisite design, innovative sustainability, and everything trending through an upcoming People, Places and Events series featuring top A&D’s, which captures pure adventure and emotions in and around WAF 2022.
Satoshi Konagai, Leader, LIXIL Water Technology, Asia Pacific, expressed, “As a longstanding supporter of WAF, LIXIL and GROHE are pleased to convey our deepest congratulations to all the WAF award winners and shortlist candidates. During the past two years, we used the GROHE X digital platform to feature the WAF and INSIDE programme, award winners’ announcements and over 500 on-demand category finalist presentations. This year, we are naturally delighted to reconnect in person with the A&D community and also support WAF digitally on the GROHE X platform for those unable to attend.”
“Next year’s WAF will be held in Singapore, and we are excited to increase the participation and representation of talented Asia Pacific architects and designers at WAF. The Asia Pacific region is pivoting rapidly to a post-pandemic world, and consumers are responding to trends across health & wellbeing, sustainability and urbanization with increasing demand for multi-functional spaces for living, working and relaxation. LIXIL is working closely with the A&D community to innovate consumer experiences in the bathroom and kitchen that are both sustainable and adds to property value.” Mr. Konagai added.
As a global leader in water technology, LIXIL serves over 1 billion consumers across the world with products and brands such as GROHE, American Standard and INAX. The GROHE brand is committed to sustainability and innovation by offering its six best-selling products as Cradle to Cradle certified variants (Gold and Bronze Product standard), removing 37 million plastic items a year in the journey towards plastic-free packaging and redefining the customer experience through the online/offline GROHE X platform.
Corporate Comm India (CCI Newswire)
