Mumbai, October 14, 2015: IndiaMLS introduces a revolutionary concept exclusively for real estate brokers in Mumbai whereby IndiaMLS will reward brokers by compensating them 500 Rupees for each unique property listing. This is an unprecedented move as the majority of real estate sites charge brokers to list their properties. The industry’s current revenue model is built upon the pay-per-listing structure. By paying brokers instead of charging them, IndiaMLS hopes to flip this model for the benefit of all brokers around the country. IndiaMLS is the first and only company fighting for the broker’s interests, and it appears they’re backing it up by putting their money where their mouth is.
The company believes property listings are a broker’s greatest assets, but they are also the Internet portal’s greatest assets, as more listings result in greater consumer traffic, which ultimately results in increased revenues, and higher valuations.
According to Mr. Jay Patel, Founder and CEO, IndiaMLS, “Portals should not be charging brokers to display listings on their websites, as they need these listings even more than brokers. Without sufficient property listings, real estate portals would generate very little business and could not survive. Brokers need to recognize the value of their listings, and learn to leverage this asset. To help make the industry aware of the true value of a broker’s listings, we are launching a promotion to reward our fellow brokers 500 Rupees per listing. IndiaMLS is here to protect the interests of real estate professionals, and we strives to educate, elevate, and empower brokers in India by providing them a platform with proper infrastructure, marketing capabilities, and a Code-of-Ethics. We firmly believe in the mantra Pro-brokers, not No-brokers.”
Corporate Comm India(CCI Newswire)