Sobha Organises ‘Agents of Change’—A Conclave for the Future of Real Estate

Housing.com CMO Nikhil Rungta spoke on the role of technology in the sector

National, July 15, 2016: Sobha Limited, the most trusted real estate developer, organised first-of-its-kind real estate conclave, centered around the theme—Agents of Change. The conclave highlighted forward-looking trends in the real estate industry, with an emphasis on Bengaluru market. It also deliberated on the latest technological advancements as well as other topical reforms such as RERA.

In addition, the conclave marked the beginning of ‘Ahead of Time’ campaign for Sobha Dream Acres project. The campaign is aimed at celebrating the remarkable feat of completion of first 200 apartments at Sobha Dream Acres 20 months prior to completion date, which is before the scheduled delivery date with the use of precast technology. This validates Sobha’s capability in timely delivery of large volumes with minimum construction cost.

Speaking on the occasion, Mr. Ravi Menon, Chairman, Sobha Limited, said, “The most important aspects of a project are ensuring timely delivery and providing superior build quality. With Sobha Dream Acres, we have created a new benchmark in the industry by completing first 200 apartments ahead of the scheduled time using our state-of-the-art precast technology. More importantly, Sobha Limited has developed the country’s only backward integrated construction model that is possibly the most durable and cost effective solution towards achieving the goal of ‘Housing for all by 2022’. With the Agents of Change conclave, our endeavour is to lead from the front in finding solutions to challenges faced by the industry and augmenting the growth of the sector.”

Commenting on the successfully completion of the conclave, Mr. J. C. Sharma, Vice Chairman and Managing Director of Sobha Limited, said, “The real estate industry in India is at the helm of transformation. Despite the slowdown, the changing economic conditions, positive reforms such as quantum of tax reduction, RERA, REITs and FDI relaxation have paved way for the growth of Indian real estate. This conclave has been in line with our efforts to highlight the importance of international quality, transparency and timely delivery in order to build customers’ trust. This, in turn, will enable the Indian real estate sector to be at par with the global standards.”

Speaking about the conclave, Mr. Joe Verghese, Managing Director of Colliers International, said, “I congratulate Sobha for setting a new benchmark of not just being ‘on-time’ but ‘before time’, that too by 20 months. This is the testimony of their dedication to continue to challenge themselves and push boundaries in striving for quality and customer satisfaction. Similarly, with the Agents of Change initiative, Sobha is not only setting new standards in the industry but inspiring other industry participants/ agents to lead by adopting and implementing innovative technologies.”

A 1000-crore brand, Sobha Dream Acres is a residential township project spread across 81 acres. It comprises of6945 units of 1 BHK and 2 BHK apartments. Launched in February 2015, the project has transformed the luxury compact housing segment in India.

Adding further, Mr. Nikhil Rungta, CMO of Housing.com, said, “Buying a home is one of the most important decisions of anyone’s life and not a very easy one. We at Housing.com are committed towards helping people make this decision in an easy, reliable and smart way with our latest and best-in-class products and technology. We are extremely happy to partner with Sobha, who share a similar commitment and who not only have been innovating on building high quality homes but also completing the same ahead of time.”

The speakers at the conclave included some of the most prominent names in the industry such as Joe Verghese, MD India, Colliers, Nikhil Rungta, CMO, Housing.com, YV Ramana Murthy, GM, State Bank of India, and Ravi Menon, Chairman, Sobha Limited. The event witnessed a participation of over 400 people, including the broker community.

Corporate Comm India (CCI Newswire)