New Delhi, July 10, 2015
The Indian consumer has moved beyond ‘on-the-go’ shopping of basic necessities such as grocery, fashion or electronic products. The consumer today has extended his purchases on mobile from ‘Roti’, ‘Kapda’ to now ‘Makaan’.
Penetration of mobile and internet connections have aided consumer convenience. Digital revolution and technological advancement has played an important role to accelerate the shift of property search from desktop to mobile. Most people use their mobile device to explore at least one of the following: search for listings, find directions to a house, look for more information, call or e-mail an agent directly, or watch a video while out looking for a home.
Attached are findings from the study conducted by IndiaProperty.com that clearly indicates the growth in use of Mobile for property search.
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