Categories: Technology

Experience next-generation virtual reality with Housing.com’s RealtyVision 2.0

–       India’s first native Virtual Reality (VR) product for 3D presentation of real estate projects

–       First global integration between touch devices and virtual reality

National, September 10, 2018: Housing.com, part of Elara Technologies Pte Ltd which also owns PropTiger.comand Makaan.com, today launched the first-of-its-kind innovative virtual reality (VR) based solution ‘RealtyVision 2.0’. In line with the brand’s vision of empowering its customers with top technology solutions, ‘RealtyVision 2.0’ is the newest way of digitally presenting real estate projects within a simulated environment. Adding VR to DigiSlate’s touch experience, the product is an innovative integration between touch devices and virtual reality that makes use of this advanced VR to give a conclusive picture of the home a customer is interested in.

The portable product offers 3D walkthrough support and can be controlled from both the buyer’s as well as the seller’s end. It will reflect the consumer’s real-time journey via a touchscreen. This feature will enable the seller to guide, explain and navigate during the digital tour through a convenient remote/pointer-based interaction. The product supports VR gears including Oculus Go and Samsung VR and allows live stream between VR Gear & touchscreen.

The state-of-the-art technological solution offering integrated 3D experience will work without an internet connection, easily facilitating customer visits. The device will allow the builders to sync all data through the Cloud and update with fresh information and new projects as per their need. Builder customers will be able to add 3D content to large screen touch displays to support 3D virtual tours of a property within minutes. One DigiSlate can host several product showcases, from floor plan to tower level 3D integration.

Commenting on the development, Ravi Bhushan, Group CPTO, Housing.com, PropTiger.com and Makaan.com, said, “Virtual reality is moving from being a novelty to a necessity in the real estate sector. Home buyers, developers, and real estate agents are demanding a better and more efficient way of discovering and showcasing properties. With ‘Realty Vision 2.0’ we aim to offer an immersive experience to meet the evolving needs of our customers. With each of our launches, we are determined to augment the feel of home buying. We believe that this innovation will empower consumers to make smarter purchasing decisions more efficiently.”

“India cannot lag behind when it comes to reaping the benefits of technology in real estate. Our endeavour is to bridge the gap between technological developments around the globe and products in the Indian real estate market. RealtyVision 2.0 is a game changer and with each new product launch, we are determined to raise the bar for home buying experience” Bhushan added.

According to International Data Corporation (IDC), worldwide spending on AR/VR is forecast to increase by 95% to $17.8 billion in 2018, from $9.1 billion in 2017. In India, the AR/VR market is expected to register a Compound Annual Growth Rate (CAGR) of more than 50% in the next five years. By 2020, the Indian real estate sector is expected to touch US$ 180 billion. This presents a massive opportunity for developers and realtors to leverage marketing strategies based on Virtual Reality to enhance their conversion rates and business growth over the next five years.

Corporate Comm India(CCI Newswire)

 

Recent Posts

Casagrand Announces the Phase II Launch of its most Successful Project Casagrand Suncity

●        Located bang on Kelambakkam-Vandalur Road, the community offers 2, 3 & 4 BHK high-rise homes…

16 hours ago

SR Menon Properties LLP buys property worth Rs. 187 crore in Mumbai’s Worli: Square Yards

New Delhi, March 17, 2025: SR Menon Properties LLP have purchased an apartment in Worli,…

16 hours ago

Signature Global Sets the Foundation for Titanium SPR with Bhoomi Pujan

Gurugram, March 17, 2025: Signature Global (India) Ltd., one of India's leading real estate developers,…

16 hours ago

ROHL launches 2 new properties under Regenta brand in Goa

~ Poised to cater to the MICE  and Wedding segments with lush gardens and expansive…

16 hours ago

Canara HSBC Life Insurance Partners with GIC Housing Finance to Strengthen Financial Security for Home Loan Borrowers

Strategic alliance to offer credit life insurance, to provide financial protection for home loan customers …

3 days ago

Dwarka Expressway: 25,000 New Homes to Redefine Gurugram by 2027

New Delhi, March 15, 2025: The Dwarka Expressway, once envisioned as a solution to Delhi's…

3 days ago