Development Kit for Cypress’s New PSoC 4 Architecture Now Available Globally for Pre-order from Premier Farnell

London, United Kingdom, Wednesday, April 10, 2013 — (Business Wire India) — Easy-to-use kit costs only $25; includes connectors for Arduino-compatible shields and Digilent® PMOD Daughter Cards

Premier Farnell and Cypress Semiconductor Corp. (NASDAQ: CY) announced today that customers can now pre-order the new PSoC® 4 Pioneer Development Kit from element14. The powerful new kit costs only $25, and lets designers discover the capabilities of the new PSoC 4 programmable system-on-chip architecture, which combines Cypress’s best-in-class PSoC analog and digital fabric with ARM®’s power-efficient CortexT-M0 core.

The PSoC 4 Pioneer Kit is highly expandable. It includes connectors for Arduino-compatible shields and Digilent® PMODT daughter cards, enabling customers to pick from a variety of third-party expansion boards. In addition, an onboard PSoC 5LP device serves as the programmer and debugger, eliminating the need for external programmers.

“PSoC 4 is a game-changing product that marries PSoC’s unique programmable analog and digital fabric with the powerful, economical ARM Cortex-M0 processor,” said John Weil, senior director of PSoC Marketing for Cypress. “This new PSoC 4 Pioneer Kit is the perfect development platform for this architecture because it provides tremendous functionality at a low price. We’re very pleased to partner with Premier Farnell to help satisfy pent-up demand for this product from customers who want to be among the first to try PSoC 4.”

“The PSoC 4 Pioneer Kit is exactly the type of innovative product that our customers want: Flexible, cost-effective and expandable with open-source architectures,” said David Shen, Group CTO at Premier Farnell. “We are extremely pleased to collaborate with Cypress to introduce this new product to the market and excited about the opportunities this versatile new product brings to design engineers. As the first channel partner taking pre-orders for this kit, we’re expecting it to be in very high demand by designers everywhere.”

Premier Farnell offers design engineers a space to share project concepts with 160,000 members in its award-winning online community element14 , the first of its kind. Additionally the industry’s most comprehensive online knowledge tool for electronic design the Knode on element14 is a first stop for any engineer undertaking a design project with a new development kit.

The new PSoC 4 device class will challenge proprietary 8-bit and 16-bit microcontrollers (MCUs), along with other 32-bit devices. Cypress’s platform solution PSoC 4, PSoC Creator and PSoC Components simplifies and accelerates the design process, reduces the bill of materials, and provides extraordinary system value. A single PSoC device can integrate as many as 100 peripheral functions and “future-proofs” designs, enabling designers to transform resources on-the-fly.

The PSoC 4 architecture offers best-in-class power leakage of 150 nA while retaining SRAM memory, programmable logic and the ability to wake up from an interrupt. In addition to capacitive sensing, PSoC 4 targets field-oriented control (FOC) motor control, temperature sensing, security access, portable medical, and many other applications.

Free online training is available at www.cypress.com/psoctraining .

Editor’s Note: A hi-res image of the Cypress Pioneer is available at http://mkt-element-14.com/files/janice/CyPioneer.JPG

About Premier Farnell

Premier Farnell plc (LSE:pfl) is a global leader in high service distribution of technology products and solutions for electronic system design, maintenance and repair. Its differentiated proposition includes 29 local language transactional websites, and the critically important element14 Community for design engineers – an industry first ( www.element14.com ). With sales last year of £952m the Group distributes its comprehensive portfolio of products and services throughout Europe, North America and Asia Pacific, supported by a global supply chain of over 3,500 suppliers and an inventory profile developed to anticipate and meet its customers’ needs.

While global in scope, Premier Farnell recognises the individual needs of each market and has continued to internationalise its model accordingly. It trades locally as Farnell in Europe, Newark/element14 in North America and Mexico and Farnell Newark in Brazil. Across Asia Pacific the business trades as element14.

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About Cypress

Cypress delivers high-performance, mixed-signal, programmable solutions that provide customers with rapid time-to-market and exceptional system value. Cypress offerings include the flagship PSoC programmable system-on-chip families and derivatives, CapSense touch sensing and TrueTouch® solutions for touchscreens. Cypress is the world leader in USB controllers, including the high-performance West Bridge® solution that enhances connectivity and performance in multimedia handsets, PCs and tablets. Cypress is also the world leader in SRAM memories. Cypress serves numerous markets including consumer, mobile handsets, computation, data communications, automotive, industrial and military. Cypress trades on the NASDAQ Global Select Market under the ticker symbol CY. Visit Cypress online at www.cypress.com .

Cypress, the Cypress logo, PSoC, CapSense, TrueTouch, and West Bridge are registered trademarks and PSoC Components and PSoC Creator are trademarks of Cypress Semiconductor Corp. All other trademarks are property of their owners.