As a comprehensive real estate developer of choice, Alcove Realty straddles across all consumer segments


New Delhi, July 27, 2017: Alcove Realty has emerged into one of the fastest growing Real Estate Development Brands in Kolkata and Eastern India. Established under the dynamic leadership of Mr. Amar Nath Shroff, Alcove Realty has led the development of various landmark projects in the city. Not only has the brand been transforming Kolkata’s skyline but is also contributing to the growth of the thriving state of Bengal since 1982.

The brand has progressed on a path of steady growth and development which is meeting its goals year after year. They have more than 35 successfully completed projects over 10 million Sq. Ft. to their credit and are currently working on one-of-its-kind projects like The 42 & Flora Fountain, which are under construction, and upcoming projects in Serampore, Mall Road (Dum Dum), Diamond Harbour Road and The 42 Annexe, from medium to large developments. Few landmark projects led by the promoters are Brindavan Gardens, Siddhartha, Diamond City North, Diamond City West, Diamond City South, Diamond Prestige, Alcove Gloria and Alcove Regency. The brand is recognized for its quality construction, credibility, ethical and transparent business practices and high standards of maintenance of properties.
As a comprehensive real estate developer of choice, Alcove Realty straddles across all consumer segments from value housing to ultra-luxury housing. They have developed a versatile set of projects which are different from one another in terms of unit sizes, facilities, location and exclusivities. There have been projects catering to the MIG segment, the HIG Segment and also the Ultra Luxury Segment, with unit prices starting at INR 60 lac ranging up to INR 15 cr. & above. In the Affordable Housing segment, they are coming up with a mega township project spread over more than 28 acres comprising of about 5,000 residential units alongside Retail, Education & Healthcare development over 4 million Sq. Ft. of proposed construction. Alcove Realty serves with the motto ‘Building a Happy Future’. The personal touch the Alcove family lends to every aspect of their creations is what sets the brand apart in a pyramid of top to bottom workmen. Projects at the best of locations with exclusive & trendsetting designs, built on decades of experience, unparalleled prudence and comprehensive research on market conditions constitute the major forte of Alcove Realty.
Under the guidance and patronage of Mr. A.N. Shroff, the brand has achieved a reputation which only a few can boast. With the planning and execution expertise of Mr. Ajay Kumar Shroff and the financial acumen of Mrs. Archana Shroff, the Alcove Team has worked towards one ambitious project after another. The third generation of this credible lineage, Mr. Yashaswi Shroff and Mrs. Aakriti Shroff are now taking the mantle forward. Chairing the department of Construction and Implementation of Systems, Mr. Yashaswi Shroff has efficiently taken the organization to new heights of success while Mrs. Aakriti Shroff is proficiently leading the department of Branding and Marketing. With three generations dedicated to the core business of Real Estate, Alcove Realty is one of the most committed Residential and Mixed-use property developers in Kolkata.
‘Alcove’ literally implies an extended portion of a room / building. Figuratively, it implies – something extra. The company, has always been committed to launching the new offerings which are beyond their consumers’ expectations, in other words – more than they had asked for. Thus ‘Alcove’ relates to their line of work which is architectural creations, and their endeavor to deliver more than they promise.
The brand keeps in mind factors such as constant changing trends in the industry along with evolving market conditions and sentiments. It is guided and assisted by highly qualified professionals who have well-defined objectives and are efficient in their approach to build a prominent reputation of the brand in the industry. Alcove Realty partners with internationally & nationally acclaimed architects, design consultants & other collaborators for constructing high-quality residential and commercial spaces with superior quality specifications, making them stand out as landmark projects in the city.
The organization has taken up the cause of environment by committing to develop green buildings, thus saving energy and all upcoming projects will be in conformity with Green Building standards and specifications laid down by the Indian Green Building Council / LEED or equivalent entities. A remarkable feature in almost all their projects has been the presence of abundant open space decked with ample greenery, water-bodies, lawns, and so on.
Alcove Realty’s vision is to provide luxury (Ultra Luxury & Affordable Luxury) for all socioeconomic segments at the best prices. The Brand is committed towards adding elegance, style, exclusivity, comfort and most importantly – safety to the way one lives. It has major plans of expansion over the next couple of years including some unique, first-of-its-kind projects.
Alcove Realty has received various accolades and industry recognition’s in the Eastern India for its landmark projects and contribution to the real estate industry. Going by the ethos of the company, the brand is and will continue to bring smiles and add value to the lives of their consumers with their innovative offerings.

Corporate Comm India(CCI Newswire)